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  • Grazbachgasse 65a
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Herausgeber und Medieninhaber
INNOCAD ARCHITEKTUR ZT GMBH
Grazbachgasse 65a
8010 Graz
Austria

T +43 (0)316 710324
F +43 (0)316 71032418
M office@innocad.at

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Corporate, Retail | 2015 | various locations, Austria

ERSTE BANK ´NEW BANKING´

ERSTE BANK ´NEW BANKING´
ERSTE BANK ´NEW BANKING´
ERSTE BANK ´NEW BANKING´
ERSTE BANK ´NEW BANKING´
ERSTE BANK ´NEW BANKING´
ERSTE BANK ´NEW BANKING´
ERSTE BANK ´NEW BANKING´
ERSTE BANK ´NEW BANKING´
ERSTE BANK ´NEW BANKING´
ERSTE BANK ´NEW BANKING´
ERSTE BANK ´NEW BANKING´
ERSTE BANK ´NEW BANKING´
ERSTE BANK ´NEW BANKING´
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ERSTE BANK FLAGSHIP STORES

  • Interior Architecture
  • Space Planning
  • Interior Design
  • Lighting Design

New Banking / reinventing the banking experience / focus on communication, information and interaction / marketplace / walk of life / emotion / inspiration and creation

The structure and needs of contemporary society is bringing about a complete re-orientation of commercial companies, in particular for those in the retail business. Banks also need to devise a fresh concept for their appearance and presentation to the customer, in a world where cash has all but disappeared from the bank counter. The tendencies behind a new banking concept are strengthened further by the staff reductions that have been brought about by the changes in business. The Austrian Erste Bank launched a “flagship strategy” taking into account the development of a new CI and giving full scope to cutting-edge technologies and customer requirements, while also dealing with the new working conditions of reduced spatial areas and personnel. A new and innovative presentation with innovative reorganisation of the branches on a two-tier service provision (flagship and service branches) is to be implemented over the next few years.

  • project name: ERSTE BANK ´NEW BANKING´
  • function: Corporate, Retail
  • location: various locations, Austria
  • client:
  • construction start: 2014
  • completion: 2015
  • project team:
    • Oliver Kupfner
      Martin Lesjak, Jörg Kindermann, Wolfgang Schneider, Harald Glanz, Dominik Gladik

  • photographer: Paul Ott
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