rotate for navigationInnocad Logo
Work with your brain
and act from your heart
scroll
to slide
swipe
to slide
Imprint

Contact

Headquarter

  • INNOCAD Architektur ZT GmbH
  • Grazbachgasse 65a
    8010 Graz, Austria
  • +43 316 710324 - 0
  • office@innocad.at

 

  • INNOCAD NY LLC
  • 100 Prince Street, 4th Floor
    New York, NY 10012 USA

Press



Imprint

Herausgeber und Medieninhaber
INNOCAD ARCHITEKTUR ZT GMBH
Grazbachgasse 65a
8010 Graz
Austria

T +43 (0)316 710324
F +43 (0)316 71032418
M office@innocad.at

Vertretungsberechtige Geschäftsführer: Martin Lesjak, Peter Schwaiger
Firmenbuchnummer FN 177114m
Landesgericht Graz
UID-Nr ATU 48900104

Raiffeisenbank Aichfeld
Konto Nr. 00012223129 BLZ 38346
IBAN AT763834600012223129
BIC RZSTAT2G346

Concept & Webdesign: INNOCAD and Nice Department
Webdevelopment: Nice Department New Media OG

Graphics, photos and text portions of the following internet pages are copyright protected and fully owned by INNOCAD Architektur ZT GmbH. The use of these pages is limited to personal use only. Changes to the content of these pages or the distribution of copies of these pages and images is not permitted. All information located on this server is to be used at your own risk. In no way is the provider of the page content, INNOCAD Architektur ZT GmbH, responsible for damages resulting from the use of the enclosed information by a third party. For individual photo credits, please contact our office.

Despite our careful check in regards to the content, INNOCAD is not responsible for the content of any external links. For the content of these linked pages, each appropriate operator is exclusively responsible.

Copyright © INNOCAD, 2015, All rights reserved

Contact / Imprint
retail | 2018 | Graz, AUSTRIA

GOLDEN RIBBON

Frame Awards 2019 – Longlisted
GOLDEN RIBBON
GOLDEN RIBBON
GOLDEN RIBBON
GOLDEN RIBBON
GOLDEN RIBBON
GOLDEN RIBBON
GOLDEN RIBBON
GOLDEN RIBBON
GOLDEN RIBBON
GOLDEN RIBBON
GOLDEN RIBBON
Hide

CONVERSION AND REDESIGN OF PILATUS FASHION STORE IN GRAZ

  • Interior Architecture
  • Interior Design
  • Lighting Design

The redesign focuses on returning the space to its architectural roots, while implementing reductive contemporary additions in harmonious dialogue with the original structure. Located within a four-winged building constructed in the first half of the 16th century, the store boasts authentic arches native to the Renaissance. A cleansing of unnecessary building elements was executed first, including a unique ceiling treatment of cross vaults inspired by the building’s original materiality. Stone columns and existing windows were uncovered from past construction layers, instantly illuminating the space. The layout was then conceived as three main show spaces and a diagonal axis connecting them. The lack of separation between spaces encourages fluidity and a self-driven exploring experience. However, the most relevant implementation to the historic space is the golden ribbon that runs along the walls of the rooms. Almost everything new to the store exists along this strip of mounted golden mirrors, which rise from the ground to just below head-level. The clear spatial division between contemporary mirror “implants” and historic structure creates the impression of a dome-like floating ceiling that relates homogenously to the floor. At the same time, there is a balance between public space and private chambers in a functional and emotional way.

  • project name: GOLDEN RIBBON
  • function: retail
  • location: Graz, AUSTRIA
  • client:
  • floor space: 180 m²
  • number of floors: 1
  • number of units: 1
  • construction start: 07/2018
  • completion: 08/2018
  • project team:
    • Michael Gattermeyer, Martin Lesjak, Jörg Kindermann, Michal Kniaz

  • photographer: Paul Ott
Blog