rotate for navigationInnocad Logo
Work with your brain
and act from your heart
scroll
to slide
swipe
to slide
Imprint

Contact

Headquarter

  • INNOCAD Architektur ZT GmbH
  • Grazbachgasse 65a
    8010 Graz, Austria
  • +43 316 710324 - 0
  • office@innocad.at

 

  • INNOCAD LLC
  • 67 West Street, Suite 401-C10
    Brooklyn, NY 11222 USA

Press

Press USA



Imprint

Herausgeber und Medieninhaber
INNOCAD ARCHITEKTUR ZT GMBH
Grazbachgasse 65a
8010 Graz
Austria

T +43 (0)316 710324
F +43 (0)316 71032418
M office@innocad.at

Vertretungsberechtige Geschäftsführer: Martin Lesjak, Peter Schwaiger
Firmenbuchnummer FN 177114m
Landesgericht Graz
UID-Nr ATU 48900104

Raiffeisenbank Aichfeld
Konto Nr. 2023125 BLZ 38076
IBAN AT763834600012223129
BIC RZSTAT2G346

Concept & Webdesign: INNOCAD and Nice Department
Webdevelopment: Nice Department New Media OG

Graphics, photos and text portions of the following internet pages are copyright protected and fully owned by INNOCAD Architektur ZT GmbH. The use of these pages is limited to personal use only. Changes to the content of these pages or the distribution of copies of these pages and images is not permitted. All information located on this server is to be used at your own risk. In no way is the provider of the page content, INNOCAD Architektur ZT GmbH, responsible for damages resulting from the use of the enclosed information by a third party. For individual photo credits, please contact our office.

Despite our careful check in regards to the content, INNOCAD is not responsible for the content of any external links. For the content of these linked pages, each appropriate operator is exclusively responsible.

Copyright © INNOCAD, 2015, All rights reserved

Contact / Imprint
Corporate, Retail | 2006 | Europe

WESTERN UNION CI-DESIGN

WESTERN UNION CI-DESIGN
WESTERN UNION CI-DESIGN
WESTERN UNION CI-DESIGN
Hide

DEVELOPMENT OF A NEW CI-DESIGN AND CI-ARCHITECTURE

competition: 1st prize

interior design / CI design / multiple branch design / international / three main areas / modular furniture system / combination CI and local ethno elements / interior design

For Western Union International Bank, INNOCAD developed a CI-Design which will be implemented in 200 company branches Europe-wide over the next ten years. Each unit has three main areas that are defined with specific materials and colors. In addition to the established CI-yellow for the existing Moneytransfer-partitions, the design provides a new space in pearl white for the banking products. The new “wooden carpet” inside generates a modular furnishing system, which creates, among the systematic fit-out segment, an individual redevelopment for each branch by establishing the highest degree of CI-recognition. Additionally, the team developed a mix of warm materials and fresh colors that overlay with characteristic ethno-elements to appeal to the needs and preferences of particular target groups.

  • project name: WESTERN UNION CI-DESIGN
  • function: Corporate, Retail
  • location: Europe
  • client:
    • Western Union International Bank
  • floor space: 300 m²
  • project team:
    • Bernd Steinhuber, Martin Lesjak

Blog